“Gasolina” meets bhangra, and the internet is hooked.
Video: "Daddy Yankee and Diljit Dosanjh – POKITO (Official Music Video)," via the official Daddy Yankee YouTube channel.
The official video for “POKITO,” Daddy Yankee’s collaboration with Punjabi superstar Diljit Dosanjh, was the No. 1 music video on YouTube’s U.S. trending list on November 12, with about 42.5 million views, according to TrendReport’s daily chart.
Why it’s blowing up
It’s a genuine culture mash-up. The Indian Express reports that Diljit opens the nearly four-minute track in Punjabi before Daddy Yankee takes over with Spanish verses. The hook, “Poquito a poquito,” roughly means “little by little.”
The visuals are bright and fun: Diljit in his trademark turban, a denim jacket and a traditional white outfit, Daddy Yankee in baseball jerseys, leather jackets and sunglasses.
The song is part of Daddy Yankee’s new 15-track album “LA POSTAL,” and LaMezcla reports the video reached No. 1 on trending lists in 12 countries, including the U.K., Canada, Australia and Puerto Rico.
What the artists said
“Lyrically, the song is about working hard and discipline is part of self-love,” Daddy Yankee said, according to The Indian Express. “I always believed that Punjabi music and reggaeton would make for a great marriage.”
Diljit kept it simple on Instagram: “From India to Puerto Rico and from Puerto Rico to India.”
The reaction
Two massive fan bases are meeting in the comments, and the view count keeps climbing well after release. For a lot of listeners, it’s the first time hearing reggaeton and Punjabi pop on the same beat, and they keep hitting replay.
Which artist’s verse hits harder for you, Daddy Yankee’s or Diljit’s? Tell us in the comments and share this with the friend who needs a new song on repeat.
Image: Microphone by Photo Cindy via Flickr, CC0 1.0
