If you miss Schitt’s Creek’s Moira and Alexis, allow this holiday campaign for Hudson’s Bay to spark a little joy in your life. The Canadian department store tapped Annie Murphy and Catherine O’Hara for its “A Call For Joy” campaign. While the holidays may look a little different this year, this campaign is helping us get back into the spirit. In the press release, Murphy revealed, “The magic of the holiday season is spreading joy and that’s what Hudson’s Bay’s campaign ‘A Call to Joy’ is celebrating. For me, that joy is sobbing through ‘It’s A Wonderful Life’ in front of the family Christmas tree.” Same, Annie. Same.
They both dressed like their characters in the campaign images, and it’s the absolute best! Annie styled an embellished headband with a sequined silver dress in one photo, while Catherine wore a bold-shouldered jacket with a giant bow blouse. In another photo, Catherine channeled her inner Moira in a black lace dress with a jeweled collar necklace and Annie opted for a metallic blue dress we’re sure Alexis would approve of. Keep reading to get a closer look at the entire campaign.